SOURCE’s Head Snowboard Contributor and Manager of Zero G in Chamonix, Tom Wilson-North recently went to Munich to help judge the ISPO Awards. Here’s what he had to say about this year’s competition.
This week forty-five sports industry professionals made their way to Munich, Germany for the annual meeting of minds that is the ISPO Award.
Now in its sixth year, the award gives retailers, journalists, designers and athletes a preview of best-in-class products from the ski, outdoor, performance and (of course) action sports worlds.
Judging took place over two intensive days which saw comprehensive testing, analysis, debate and a healthy amount of conflicting opinions to filter out some truly groundbreaking products from the huge assortment of entries which ranged from the practical to the preposterous.
Important and well-attended categories in the action sports segment included boards, bindings, boots, goggles, bike and SUP.
This year’s jury saw fresh faces including Tammy Esten, head of Morzine’s Mint Snowboarding. “I was honoured to be invited,” Tammy told us. “The organisation of the judging process ran seamlessly and efficiently considering the huge amount of product there was to examine. We saw some pretty awesome new kit, got geeky over it and then picked out a killer selection of cracking stuff.”
And as for what won it…well, the Gold Winners and Winners will be displayed category by category at ISPO Munich from February 5-8, and the Action Sports Product of the Year will be announced during the show too.