New York City’s Alltimers has collaborated with adidas Skateboarding for the second time to create a line of varsity-inspired sports apparel. Check out their new commercial that gives the viewer a little snippet of day-to-day life in New York from the perspective of a skateboarder with a slight twist for comedic effect.
Press Release: Coinciding with the release of their second apparel and footwear collaboration between adidas Skateboarding and Alltimersz, the three-stripes brand drops a new commercial capturing its irreverent spirit and spot-on styling. With “Perfect for Everything” as the collaboration’s mantra, all lifestyles are celebrated as Alltimers gives a glance into what everyday perfection looks like for New Yorkers – adding up to the day-to-day magic, that’s not only intrinsic to the city but central to the collection’s take on culture.
The adidas Skateboarding x Alltimers collection itself is a pop-culture pastiche, taking inspiration from classic hockey jerseys, inside jokes, and a light-hued, primary color theme, under the banner of “Perfect For Everything.” The limited edition adidas Skateboarding x Alltimers footwear and apparel collection creates a bond between adidas Skateboarding heritage and the modern story Alltimers is writing, daily.
The limited edition adidas Skateboarding x Alltimers collaboration will be available at specialty adidas retailers in the U.S. and the adidas Skateboarding website starting November 4.
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About adidas Skateboarding
Founded in 1998, adidas Skateboarding creates footwear and apparel for skateboarders distributed through a global network of skateboarding retailers. adidas skateboarding supports a group of iconic, elite, and trend setting professional and amateur skateboarders from all over the world including Mark Gonzales, Dennis Busenitz and Na-kel Smith. adidas Skateboarding is a segment of adidas Originals, a division of the adidas Group.