Burton celebrates the opening of its Verbier store and plans to host various events in the Store throughout the season.
Covering 218 square metres, the combination of retail space, showroom for Western Switzerland, a booking desk for local Independent snowboard school and a Testride Center, will provide a 360° Burton experience. The Burton Store Verbier will be the first shop in a resort, that is run directly by the snowboard manufacturer and is not handled as a partnership. And much like Zürich, Verbier will hosting various events in the Store over the season.
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