The inaugural Surf Demo Days in Hossegor made its debut at the weekend in SW France. The brainchild of three industry vets in Olivier “Buffalo” Cuissot (Santocha Distribution), former pro Alain Riou (also of Santocha Distribution) andAlex Maillet (6AM Agency), the three day event brought together retailers, consumers and brands to La Centrale in Hossegor for product demos and testing. Check out our One Eyed Monster gallery from the event. Images by SOURCE’s Natalia Maruniak, Santocha’s Alain Riou & Buffalo and David Tchag.
Alain Riou: “We’re overwhelmed by the response from everyone who showed up. It’s good to see the stoke on people’s face when you wax up a fresh board for them to test. It’s good to see the average Joe in front of the lens instead of just watching from the beach.”
Buffalo: “It was back to basics. A few boards, some waves, surfers and brands all reconnected. Very exited to workon the next edition.”
Alex Maillet: “WE DID IT! Thanks to all who trusted in us. We are already working on the next one. Keep you posted!”