LAIRD HAMILTON TO LAUNCH OWN CLOTHING LINE

14 May 2008    

Laird Hamilton is teaming up with Steve & Barry's® to launch Wonderwall(TM), a surf and skate collection for men that will debut in Spring 2008. Wonderwall represents Hamilton's first clothing collection, inspired by his sense of style, attitude and overall approach to life.

Hamilton partnered with a team of Steve & Barry's designers to create a cool and comfortable collection of high quality graphic t-shirts, board shorts, woven shirts, cargo shorts, accessories and much more. Wonderwall will be sold exclusively at all Steve & Barry's mall locations, with every item priced at $14.98 or less.
Laird is eager to help families across the country in any way he can, including helping to create a high quality, affordably priced collection. The 200-item Wonderwall collection takes its design inspiration from Hamilton's passion - tackling water sports and skating challenges in some of the world's most beautiful landscapes.

The line plays on the themes and colors of natural environments such as Maui, where Hamilton grew up and still resides with his wife, professional volleyball player and model Gabrielle Reece, and their daughter. Over 30 original graphic t-shirts in the collection play off Hamilton's approach to life, such as his personal tagline, "Every man is equal before the wave." Board shorts featuring edgy and artistic details are also at the core of the collection.

Hamilton said, "Wonderwall represents everything I'm about - not only what I wear in and out of the water every day, but also those aspects of life that I'm most passionate about. I'm excited to work with Steve & Barry's to create clothes that look great and are comfortable, but also affordable.