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Reality Check: Why The Industry Needs To Nurture The Current Growth In Skateboarding

The current skate boom landed in everyone’s laps as an unexpected blessing. Now it’s time for brands, distributors and retailers to leverage the hype into long-term growth. Perspective from SOURCE Skateboard Editor Dirk Vogel Skateboarding has always marched to its own drum. And the current boom in participation, against the backdrop of an unprecedented global pandemic, is no different. According to industry insiders, markets across Europe, Australia, South America and Asia-Pacific are up…

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