Pro Content

Italy Market Insight: The Importance of Brand Selection

Let’s start as usual with the economic update: In the first quarter of 2025, Italy’s economy exhibited modest signs of recovery amid ongoing challenges. Projections indicate a GDP growth of approximately 0.3% for Q1 2025, an improvement from the 0.1% growth observed in Q4 2024. Despite this slight economic uptick, both business and consumer confidence experienced declines in March, but we have to keep in mind that Easter and all the business related to it will be postponed to April this…