The Mighty Coe

The Mighty Coe: Snowboard Festival, Expo & Test Event Set for March

Glencoe Mountain Resort in Scotland is set to host The Mighty Coe, a D2C snowboard and ski festival, expo and test event across the last weekend in March. There will be a heavy focus on backcountry, with workshops, avalanche training and mountain skills training.

Event Summary

What is it?

  • A public/consumer-facing ski and snowboard festival, expo and equipment test event held at Glencoe Mountain Resort, Saturday 26 and Sunday 27 March.
  • It’s aimed at all kinds of snowsport enthusiasts, with an emphasis on those who aspire to, or have already discovered, the pleasures of the backcountry.
  • With international travel now less appealing due to both climate change and Covid, this event aims to showcase just how good domestic snowsport can be.

What’s on?

  • Demo open 09.30 – 16.00 both days
  • Snowsport brands stands, new kit expo and demo
  • Full programme of supporting activity
  • Guided backcountry intro, half and full day sessions
  • Intro avalanche training sessions
  • Mountain skills taster sessions
  • Dedicated skin track/off piste test loop
  • Ski and board skills clinics
  • Freestyle demos
  • Freestyle airbag
  • Family snow fun programme
  • Mountain food stalls (outdoors)
  • The Mighty Coe Bar (outdoors) until approx. 17.00.
  • Evening programme with afterparty, films and talks

Tickets and entry?

  • Public entry included in lift pass, bookable in advance
  • Extra charges apply for skills courses and guiding, bookable in advance
  • Demo and test kit, first comefirst served (pre-booking system available if required)
  • Estimated audience up to 1200 active skiers and snowboarders per day

Info for exhibitors etc…

  • Festival village situated on Plateau (near Café at top of Access Chair). (Repositioned in case of bad weather.)
  • Event set-up is Friday
  • Expo demo space cost: £35 per square metre for the whole weekend. Includes 2 lift passes for staff/crew.
  • Exhibitor kit transported to site from bottom car park by snowcat/4×4/chairlift (included in pitch fee)
  • Equipment/products/expo kit stored securely on the hill overnight
  • Pitch fees refunded if cancelled due to bad weather

Marketing and promo

  • Dedicated event website
  • Full marketing programme: social media, trad media and various online

Who’s behind it?
Award-winning Scottish outdoor events company Hillside Outside Ltd, working closely with the team at Glencoe Mountain Resort as well as external guides and industry experts. We have a track record of producing successful festivals, expo and demo events, primarily in the mountain bike industry

110 Slash Snowboard
110 Black Diamond Outerwear




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