Following last autumn’s hurricane afflicted show, Surf Expo‘s January edition was back in full force with three days of uninterrupted special events, fashion shows and demos. Surf Expo is the key show for the global surf and associated businesses held twice a year in Orlando, Florida. The show saw a change in the floor layout with the surf business remaining front and central but the resort business moving to the back, away from the right. Please click on for our photo report from the show floor.
Next show is September 6-8, 2018
Surf Expo was held at the Orange County Convention Center in OrlandoEntrance into the showAround the showAround the showAround the showThis year's hall layout is longer and thinner rather then shorter and wider as before Adrienne Belk, Surf Expo marketing Director 187 camo pack, the brand is now part of the Triple 888 offering187 pro knee All in Poncho print and colour block combos working wellAll in Storm Poncho for CWS and for the instructors to wear on the beach All in's Julia and JB CasteAmuse Society bell sleeve After Sun DownAmuse Society bohemian loose fitting Lake front woven with tassle detailBIC's Dura-Tech range for 2018 comes with new graphics BIC's Paint softboard range comes with a fibreglass layer, over the EPS, for increased durability Billabong boothBodyglove boothBodyglove catwalkBodyglove Jackson seam sealed snowsports jacketBodyglove Peter Maule and Nick Meistrell Bodyglove Red Cell wetsuit captures the heat from the suns raysBote Arrow HD is based on the shape of its solid boards and part of its push into the inflatable marketBote's Rover you can easily add outboard motors and racksBuells Matt Rockhold and founder Ryan BuellCova Socal Hawaiian meets western shirt Cova Undercover hooded quick dry Surf and Turf shirt Cova's Kent StevensD'Blanc After Hours collab with Vissla D'Blanc Don Dyer wears the Lychee Noah Dean signature modelDakine boothDakine John John Florence traction pad...Dakine's Split Adventure made with corduraDark Seas Chris Broders, Andrew Mercier and Noah ConboyDark Seas Del Norte woven Flannel shirt with anchor pin detailDark Seas Ramone vest quilted with a thermal lining.Fins Unlimited constructed from rice paper and then custom printed with what ever image you wantFins Unlimited Resin Fades are custom cut on CNC machines Fins Unlimited Todd BahneFlojos water restistant mens camo canvas flip flop with bottle openerFlojos womens Athena PU based ,rubber outsole and elasticated stap for better fit Flojos' John DickinsonFuture Fins Alpha line is made from Bureo a recycled fishing net materialFuture Fins Dave Rastovitch twin fin is made from jute woven fibreFuture Fins Jacob DildineGlobe's Hammer Bruiser directional shaped cruiserGlobe's John Sherwood, Angelina Allen and Steven LillyGlobe's sporty Tilt Evo, heritage meets the futureHavaianas Hype images of beaches printed on soleHavaianas women's with jelly strapHobie's Corky Carrroll allround surfing SUPHobie's Eclipse SUP designed for beginners to get them out on the waterHobie's Sean Douglas Hubberboards Asymetrical Dub Zero swim fin for drop knee and prone ridingHubberboards Dub Zero new full cresent tail for for better control.Hubberboards founder Jeff HubbardHurley's Ryan ManganHyperflex's Aurelien Bouche PillonHyperflex's high end Voodoo comes with fleece liningHyperflex's Viral price point wetsuitInfinitiy R & B best selling surf shapeInfinity's Black Fish has concave hull shape to increase water speeds. Infinity's Chad BairdJones Bones microfibre Sunset Haze printJones Bones Rad Plad patented ajustable waist featureKlean Kanteen's 64 and 32 ounce bottles Klean Kanteen's Kev Martin, Cole Uwl and Rodrigo Virrueta Klean Kanteen's Surf Expo give away bottleKumo first ever inflatable balance boardKumo kit, launched with kickstarter in 2017Leus Connor Coffin's Heavy Petal printed towelLeus towelsLost Petrified Forest boardshort, when wet the print changesLost Phsycokiller double bump swallowtail more versitile in smaller surf Lost's Back to school Girl TLost's Ben KelleyMaui's Blender shark fin pool shortMaui's Sub brah capMaui's Sully Sullivan, Molly Lebitt Patricia ThorntonMission Belts Desert Tan from the canvas line Mission Belts Lukas SanchezNative Eyewear Route 66 frames made from castor plant oilNative Eyewear The Wells with polarised lensesNative EyewearO'Neill Glacier woven shirt keeps you warm when you need to be O'Neill Hyperfreak Hydro keeps the quick dry technology on an improved material at a lower price pointO'Neill's Steve WardOAM Cory Lopez traction pad with animal grip which allows you to move easily forward but grips when you move back OAM leash with flextec swivel technology and pull tab designed so you can use it with glovesOB Five full summer rangeOtis Life On Mards has LIT technology that enhances primary coloursOtis' new man for international business development Peter WebbOtis' Saint Lo womens sunnnies with fashionable metal and acetate framesOxbow Glide for touring comes with a variety of attachment points Oxbow Play has real bamboo sandwich construction and offers high stability Oxbow's Jimmy BlakeneyPenny Boards new Mitch King collabPenny's Jeff GoforthPro-lite's 123 convertiable, 3 travel bag that breaks down into 2 seperate bagsPro-Lite's Micheal Henderson and Micah BundyPro-Lite's updated leash has new custom infitting which as a twist and cut out vents to increase flexibility Proof all new wooden TamarackProof Eyewear boothProof's Butte has cotton based acetate frame, bio degradable in landfill.Pukka StandPulse Da Bomb package board comes with bag and leashPulse standPulsePulse's Kai Skop and Jodi AschermanRainbow Sandals mens 301 ARP classic rubber, retro styleRainbow Sandals Womens 6 layer classic Rainbow wedgeRambo beach bikesReef in the centre of the hallRevolwe board bag new in natural hemp and recycled plastics Revolwe Jan.PerssonRevolwe leash range extension into big wave Roark Revival Highway 133 raw work wear inspired thick Denim pantRoark Revival Nordmans wool blend flannel with patches elbows and soldiers Roark Revival were the real animals at the showRoark Revival's Ryan Sirianni Robocop's in townRust bucketRusty Ester crew jumper in new colorways Rusty sherpa lined Buck denim jacketRusty's Matt Keenan, Eric Marquez and Leo CalvoSalty Crew Top Water Tech Hood, uva sunprotection hoodieSalty Crew's CJ Hobgood in the Mariners jacket, technical sherpa lined jacket with DWR external shellSanuk's Puff N Chill easy slip on, with puffa upperSanuk's Yoga sling Crusie wool with sole made from yoga mat material Show shapingSIC's Bayonet high performance down wind raceboardSIC's Casi Rynkowski and Antony ScaturroSlowtide BoothSlowtide Digs changing poncho with double pocket systemSlowtide retail unit carries $2000 of productSlowtides co founders Dario Phillips and Karl SpencerSmith's CrusaderSmith's Lowdown 2 has softer edges for all day useSolarez uv cure resin contains alot of fibre for increased durabilitySolarez, full repair kit for day or night time repairsStokehouse's Paul Naude and Derek O’NeillSun Bum on the prowlSurf Heritage and Culture Centre's Glenn BrummageTime to stock some ukulelesTriple 888 certified sweat saver rainbow soon to be launchedTriple 888 interior of certified sweat saverTriple 888's Noah TodaroVans boothVissla launching zip free wetsuits,Vissla's Breaker reversible Jacket.Yeti has launched open top wine tumblers this yearYeti Hopper Backflip is a pure backpack coolerYeti StandYeti's Alex MckrackenZ Flex classic shapes with new Night Jungle graphics
