JET PILOT IMPACT VESTS 2025 PREVIEW

Retail Buyers Guide: Impact Vests 2025 Retail Buyer’s Guide
Brand: Jet Pilot
Interviewee: Dallas Morgan, Watersports Marketing Manager

How was the 2024 market for impact vests?
From Jetpilot’s perspective, the marketplace continues to show strong potential, though it has experienced fluctuations as the industry stabilizes following the post-pandemic surge. However, consumer sentiment has improved compared to the previous year, with growing demand for innovative and high-performance products. At Jetpilot, we remain focused on what we do best—pushing the boundaries of design and technology to deliver the highest-quality impact vests that meet the evolving needs of riders

Which market segments are you noticing the most growth in and why?
The cable wakeboarding sector continues to thrive with the number of wakeparks world wide, making the sport more accessible to a broader audience. At the same time, foiling has seen a surge in popularity, with increasing numbers of riders eager to explore this exciting discipline. This shift has led to a rising demand for adaptable impact vests that accommodate multiple water sports.

What are the main trends in the market for impact vests in 2025 and how are you addressing them?
The market for impact vests in 2025 is evolving with a strong focus on performance, sustainability, and versatility. Riders are seeking vests that provide a perfect balance of protection, flexibility, and lightweight comfort, ensuring unrestricted movement during high-intensity activities. Additionally, there is a growing demand for eco-friendly materials and production processes as sustainability becomes a key priority for consumers. At Jetpilot, we are meeting these trends head-on by integrating advanced materials and innovative design features into our vests. Our latest models prioritize superior buoyancy and impact protection while maintaining a sleek, ergonomic fit. We are also committed to sustainable manufacturing practices, incorporating recycled and environmentally conscious materials without compromising durability or performance. Furthermore, as water sports continue to diversify, we are developing multipurpose vests that cater to a wider range of activities.

Tells us about your new vests styles & designs?
At Jetpilot, we’re always pushing the boundaries of innovation to deliver impact vests that blend style, comfort, and performance. Our latest range introduces refined fits, advanced materials, and cutting-edge construction techniques to enhance mobility and protection.
We’ve focused on developing ultra-lightweight, flexible vests with strategically placed foam panels for maximum impact absorption without compromising freedom of movement. New ergonomic cuts and seamless designs ensure a superior fit, allowing riders to perform at their best. Additionally, sustainability is a priority in our latest designs. We are incorporating eco-friendly materials and responsible manufacturing processes to reduce our environmental footprint while maintaining the durability and performance Jetpilot is known for. With a range of styles tailored for wakeboarding and other watersports, our newest vests cater to athletes of all levels—offering the perfect combination of safety, function, and aesthetics.

What (new) technology or materials are using in your crash jackets to give you a unique selling point?
Sustainability is at the core of Jetpilot’s innovation, driving us to create high-performance gear with a reduced environmental impact. As consumer awareness grows, particularly among younger, eco-conscious riders, we recognize the importance of aligning with sustainable practices that not only influence purchasing decisions but also contribute to the long-term future of our industry. Our groundbreaking Ecoprene program is a testament to this commitment. By transforming recycled plastic bottles into raw material, which is then spun into yarn and developed into high-quality neoprene, we’ve engineered a fabric that is not only environmentally responsible but also 30% lighter than traditional neoprene. This triple-layer construction ensures that Jetpilot maintains its signature durability and flexibility while delivering a more breathable, agile, and comfortable ride.

How are you helping shops and parks to sell your product?
At Jetpilot, we believe in building strong partnerships with shops and parks by providing them with the tools they need to succeed. We offer comprehensive retail support, including eye-catching in-store displays, engaging marketing materials, and detailed product education to ensure staff can confidently promote our gear. Additionally, we work closely with wake parks and rental operations by supplying high-quality, durable gear designed to withstand heavy use, helping them maintain a premium experience for their customers. Through collaborative events, rider sponsorships, and demo programs, we create excitement around our brand, driving more interest and sales for our retail partners. Our goal is to not only deliver exceptional products but also to support the entire watersports community in growing the industry together.

Key Products:
FELIX GEORGII PRO MODEL VEST:
Capturing Felix’s style and influence and using premium materials we have built a stylish and high-performance vest for top performing athletes.

FELIX GEORGII PRO MODEL

ZAHRA KELL PRO MODEL VEST:
The Zahra Kell Pro Model Vest combines style, comfort, and high-performance protection. Designed for athletes, it offers lightweight, flexible support without compromising on safety. With premium materials and a sleek design, this vest ensures optimal freedom of movement while providing reliable impact protection, making it perfect for those who demand the best.

ZAHRA KELL PRO MODEL

BUSTY DUNN PRO MODEL VEST:
Offering exceptional comfort, flexibility, and durability. This vest provides optimal protection with a sleek, lightweight design that ensures freedom of movement. Crafted from high-quality materials, this vest delivers superior performance and impact resistance, making it the perfect choice for those seeking both style and safety.

BUSTY DUNN PRO MODEL