Hours Is Yours Skate Footwear S/S 2026 Preview
Retail Buyers Guide: Skate Footwear S/S 2026 Retail Buyer’s Guide
Brand: Hours is Yours
Interviewee: DENNIS MARTIN, CEO
MARKET
How is the European skate footwear market from your perspective?
For our perspective the EU market has been tough as is the rest of the worlds footwear space. Skateboarding market has seem to shrunk as we have seen some retailers ordering less and some closing their doors.
What do you think the impact of Trump Tariffs will be on the European skate footwear market?
I don’t know if this will impact the EU market as tariffs are not imposed on EU imports from manufacturing countries from Trump.
Is there still a space for smaller footwear brands in the current market?
I believe shops should be supporting smaller skater owned and operated footwear brands to help the industry in a whole.
Are your price points increasing?
We will be increasing our prices in the USA only.
What stories and collection themes are you pushing this season?
We have developed a new Cupsole Penny Loafer.
DESIGN
What design trends are you noticing for this season?
We are always looking to offer skate and semi casual silhouettes as part of our brand DNA.
Are you releasing any new Pro models/ colourways?
We have no new Pro models this season. But we have some very good color ups for the Herman 3 and Dilo Pro for SS26.
Any brand collaborations to look out for?
Lizard King Collab in the works on the B1-HERMAN
Does your footwear brand have a sustainable element? Vegan shoes?
We do offer Vegan options depending on the line plan for the Collection.
Must have styles for SS26?
Cohiba SL90, Herman 3, B1 Slip-on
Key Products:
Cohiba SL90:
HOURS_SS26_COHIBA_SL90_WHT
Herman 3:
HOURS_SS26_HERMAN 3_BK_TAN
B1 Slip-on:
HOURS_SS26_SKYLIGHT_Georgetown Blue
Brand Previews
