
ISLAND TRIBE SUNSCREEN 2025 PREVIEW
Retail Buyers Guide: Sunscreen 2025 Retail Buyer’s Guide
Brand: Island Tribe
Interviewee: Owner and daily management
How was demand in the sunscreen market in 2024?
This was higher for us than the year before
What are the new trends in sunscreen?
The demand for SPF 50 is increasing
Please tell us about your innovations for 2025.
More children’s packaging
What are the main ingredients you are using and how do you address sustainability/eco friendliness in your products?
Coconut oil is a key ingredient. Our products are paraben, parfum and oxybenzon free. Also vegan and microplastic free.
What other benefits, apart from sun protection, does your product offer?
NON
Why should retailers stock your brand & your latest collection?
Returning customers because they finally don’t get sunburned and don’t have stinging eyes during water activities. Good profit margins and our products are available all year round and can be delivered from stock very quickly.
What POS are you helping retailers out with?
Everything is available upon consultation. Dispaly’s, Beachflags, stickers.
Key Products:
SPF 50 Clear Gel:

SPF 50 Clear Gel
SPF 50 Invisible Spray:

SPF 50 Invisible Spray
SPF 50 Sun Stick Clear Gel:

SPF 50 Sun Stick Clear Gel