SUNDA SUNSCREEN 2025 PREVIEW

Retail Buyers Guide: Sunscreen 2025 Retail Buyer’s Guide
Brand: SUNDA
Interviewee: I’m Raphael, Founder of Sunda

How was demand in the sunscreen market in 2024?
The first year for us. Difficult to answer

What are the new trends in Sunscreen?
Transparent sunscreens with new environment respectful formulations

Please Tell us about your innovations for 2025.
Sunda developed in 2024 à natural sunscreen, ultra water resistant, pleasant to wear and easy to remove with a packaging without plastic. It proposes in 2025 two formulations certified by ecocert bio cosmos organic. A transparent SPF30 using zinc oxide and Thanaka (four skin colors) and covering SPF50+ (white, beige, pink and white) using zinc oxide, titanium dioxide and Thanaka coupled with bio-oil. All formulation is packaged in 25g cardboard tubes and made in France. Our best seller is beige SPF30 transparent sticks and blue and white SPF50+ Sticks

What are the main ingredients you are using and how do you address sustainability/eco friendliness in your products?
https://www.sundacosmetique.com/content/11-univers Sunda focuses on natural products with biologic oils, zinc oxide, thanaka, titanium dioxide, beewax, natural color pigment with a creamy texture for sports.
SPF30: Zinc Oxyde, Thanaka, castor, carot, jojoba, coco and Beewax
SPF50+: Zinc Oxide, Titanium Dioxyde, Thanaka, castor, carot, jojoba, coco and Beewax

What other benefits, apart from sun protection, does your product offer?
Sunda offers a comfort and performant formulation, ultra water resistant, adapted for extreme sports and approved by local professional surfer.

Why should retailers stock your brand & your latest collection?
Products are validated and made in France with a non-plastic packaging. Pocket format that’s easy to transport. SPF30 sticks offer a transparent protection and SPF50+ sticks beige, white, blue and pink colors

What POS are you helping retailers out with?
We have unique wooden displays made locally in the southwest of France

Key Products:

SPF 30:
Zinc Oxyde, Thanaka, castor, carot, jojoba, coco and Beewax