Prosurf Snow Helmets F/W 2026/27 Preview
Retail Buyers Guide: Snow Helmets F/W 2026/27 Retail Buyer’s Guide
Brand: Prosurf
Interviewee: Philippe Waldberg (owner)
Which products sold best in the winter 2024/25 and why?
Our sales are still 50% visor helmets and 50% non visor helmets. Our main range of non visor helmets are Unicolor helmets and our Xgames licence helmets. For the visor helmets , we are mainly sell photochromic lens visor , with revo coating effect .
Which of your 2025/2026 helmets do you expect to perform best at retail and why?
We are launching a new tremendous helmet with integrated goggle (name of helmet is OSCAR). We are the only brand which place inside this helmet the MIPS technology and the RECCO system, and photochromic magnet lens
Are there any observable trends in the practice of snowboarding that impact product demand and development?
For snowboard market, our main customers are asking more mat stone colors such as kaki stone, brown stone or craie color stone. You will find some pictures enclosed
What are the design and material highlights of your 2026/27 collection?
Still in mold helmet (very light) , MIPS and RECCO technologies (and D3O for the protections as usual) That means we signed with 3 major technologies.
What colours and designs are you featuring in your 2026/27 collection? Any standout collaborations?
Because we are a French brand , we still sell a lot of Racing French color (blue, white , red) , see picture enclosed
Which product do you expect to grow the most in your 2026/2027 collection?
The OSCAR helmet to compete Salomon helmet (helmet with integrated goggle)
How are you implementing sustainability in your products and production processes?
no more plastic !! Our helmet box packaging are sustainable craft carton
What are your marketing stories for 2026/27?
For 2026/27, our marketing story focuses on strong visual content and digital innovation. We are developing 3D product views and premium video campaigns to highlight the design and technical quality of our helmets. The key launch will be the new OSCAR helmet with integrated goggle and RECCO technology. We will support this release with clean product storytelling, social media activation and modern visuals to reinforce PROSURF’s identity as a French, design-driven brand.
How are you supporting retailers to sell this category?
no
Key Products:
For 2026/27, we will continue to push our Unicolor helmets (new stone colors will come), our Xgames licence. We are still selling our helmets in France, Spain, Italy and we have a new agent (Stefan Knoll) who will sell in Austria and Germany. The best delelopment will come with our new OSCAR helmet, with new technology of integrated goggle (but of course, this helmet is not for snowboarding but for ski !!!)
MIPS NOIR:
MIPS NOIR
XG100E:
XG100E
OSCAR:
OSCAR-FRENCH_2026
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