Gregoire Tulasne appointed Dakine European Sales Manager

Dakine have announced that Grégoire Tulasne has been appointed European Sales Manager, starting on Tuesday the 1st of April.

In this role Gregoire will build Dakine’s sales strategy and lead the sales team. Gregoire brings a wealth of experience in the Action Sport industry, having launched Nike ACG, sb and 6.0 and having been the Sales Director for Volcom in France. Most recently Gregoire demonstrated his entrepreneurial skills, having created the first premium cider brand from the Basque Country, TOPA. After the successful sale of the brand, he is now coming back to his roots in boardsports.

Commented Romain Gardair, Director at Dakine Europe “Attracting such talent to Dakine is our message to the industry that we are investing in the brand and are committed to providing  a high level of expertise, proximity, and support to all our partners. Gregoire brings an incredible level of knowledge, network, credibility and passion to our project. Beyond his professional skills, Gregoire embodies All Sport’s values of empowerment, support, trust and care. The way we do business is as important as the business we do. Over the past 3 months we have been working at full speed to show our partners and the industry overall that our investment and belief in Dakine is unlimited. We will continue to do so with new strong talents joining us soon in sales and marketing.Stay tuned for more exciting news to come on the Marketing side in the coming weeks.”

eu.dakine.com