Osiris S/S 2022 Skate Footwear Preview

Osiris S/S 2022 Skate Footwear Preview

Retail Buyers Guide:  Skate Footwear S/S 2022 Retail Buyer’s Guide
Brand:  Osiris
Interviewee: Brian Barber, General Manager

MARKET

How is the overall health of the European skate shoes market right now?
There seems to be more momentum in the category and we expect to see growth in 2022. Sell throughs are still strong and there is definitely more demand than supply.

How has coronavirus impacted sales expectations in this segment?
Supply chain issues from Asia and other regions continue to be a problem, we foresee this to continue to be an issue through 2022 

How has Covid effected your SS22 sell in plans in terms of delays/ range cancellations and carry over etc?
Because of the delays, we will be bringing in Styles for late Holiday 2021 to fulfill any voids in the early part of 2022.

Osiris S/S 2022 Skate Footwear Preview

What are your main price points for next season?
The Relic and Protocol!

MARKETING

What is your collection theme and which stories are you telling to get customers stoked on skate shoes this season?
Our theme going into 2022 is the “Osiris Forever Collection”. With this we will start by bringing back 2 of our Original’s from the 90’s, the OG D3 and The Graff! Classic 90’s skate from one of the originals.

How are you serving the needs of retailers as more marketing shifts to digital channels?
Creating more content and sponsoring local kids in certain regions to help promote through digital channels and regional advertising.

Osiris S/S 2022 Skate Footwear Preview

What general trends are you noticing in Europe right now?
90’s Skate Flare!

DESIGN

What is THE skate shoe style retailers need to stock this season?
OG D3, Graff, Rize Ultra and D3 2001

Which technical features are you the most proud of?
Air Bag Skate and Durable Synthetics!

What are the cuts, silhouettes and materials for this season?
90’s Skate Puff, Durable Trainer Style and Ultimate High Top.

Brand Previews

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Retail Buyer’s Guides

Foils 2021

Kites SS21

Longboards SS21

Surfboards SS21

Sunglasses SS21

Wetsuits SS21

SUP SS21

Great Outdoors SS21

Hanging Shoes SS21

Boardshorts SS21

Backpacks SS21

Swimwear SS21

Skate Shoes SS21

Foamies 2020

Kiteboards 2020

Kites 2020

Longboards 2020

Sunglasses 2020

SUP 2020

Surfboards 2020

Impact Vests 2020

Powsurfers FW20/21

Cruisers 2020

Wetsuits FW20/21

Beanies FW20/21

Snow Helmets FW20/21

Base Layers FW20/21

E-Boards 2020

Facemasks FW20/21

Snow Safety FW20/21

Goggles FW20/21

Magazine

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