DVS FW 2021 Skate Footwear Preview

DVS FW 2021 Skate Footwear Preview

Retail Buyers Guide:  Skate Footwear FW 2021 Retail Buyer’s Guide
Brand:  DVS
Interviewee: Brent Phelps, Brand Manager

Skateboarding is experiencing a major boom. Are skate shoe brands along for the ride?
Most definitely. Gains are real!

How has your demand and supply chain been affected by COVID-19?
Demand is unprecedented. No hiccups in getting shoes but deliveries have been later in some cases. That hasn’t been an issue as much as properly gauging/projecting stock needs.

DVS FW 2021 Skate Footwear

What are your main price points for next season? Will prices increase due to the pandemic?
As usual – pricing holds for the most part.

What is your collection theme and which stories are you telling to get customers stoked on skate shoes this season?
Our theme remains consistent- Core/Heritage/chunky! This continues to be the key driver for our total success. Hand over fist on our Comanche style. Also, adding a modest Wos line, due to popular demand. These Wos styles will focus more on the trend in chunky as well.

How are you serving the needs of skaters in Europe related to cold weather season?
Cold weather, moisture-wicking linings/ cold weather rubbers

What general trends are you noticing in Europe right now?
Heritage/chunky demand increases. Olive colorways killing it.

DVS FW 2021 Skate Footwear

Which technical features are you the proudest of?
Max laces last twice as long as standard laces, VaporCell Plus footbeds are one of the most comfortable, factory socks in the business. Amazing ride.

What are the cuts, silhouettes, and materials for FW 21?
Air – We’re adding a new style. The trend in heel air moves beyond athletic/running and definitely a sot after, throwback, skate tech. Layered, pieced, colorblock is key to the overall trend evolution.

Are you using sustainable materials/manufacturing/packaging in your shoe collection?
Primarily mesh and PU w/ recycled elements and of course packing materials.

How are you approaching durability and athletic performance?
We build tanks, plain and simple. Durability is baked into our aesthetic and brand DNA.

Please name and describe your 3 highlight pieces and items that retailers should definitely order.
Comanche/Comanche/Comanche – Our top style 3Xs over. If you’re only buying 3…..buy all of these.

Enduro 125 is strong and our Comanche 2.0 is really catching on and increasing incrementally.

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Retail Buyer’s Guides

Foils 2021

Kites SS21

Longboards SS21

Surfboards SS21

Sunglasses SS21

Wetsuits SS21

SUP SS21

Great Outdoors SS21

Hanging Shoes SS21

Boardshorts SS21

Bottles & Flasks SS21

Backpacks SS21

Skate Hardgoods SS21

Swimwear SS21

Skate Shoes SS21

Foamies 2020

Kiteboards 2020

Kites 2020

Longboards 2020

Sunglasses 2020

SUP 2020

Surfboards 2020

Impact Vests 2020

Powsurfers FW20/21

Cruisers 2020

Wetsuits FW20/21

Beanies FW20/21

Base Layers FW20/21

E-Boards 2020

Facemasks FW20/21

Snow Safety FW20/21

Goggles FW20/21

Snowboards FW20/21

Skate Shoes FW20/21

Longboards SS20

Watches SS20

Sunglasses SS20

Kiteboards SS20

Kites SS20

Wetsuits SS20

SUP SS20

Sun Cream SS20

Hanging Shoes SS20

Boardshorts SS20

Surfskate SS20

Backpacks SS20

Skate Shoes SS20

Eco Textiles SS20

Longboards 2019

Surfboards 2019

Underwear 2019

SUP 2019

Sunglasses 2019

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