rome-20_BTS_GUIDE_SRT_BRWN

Rome FW19/20 Snowboard Boots Preview

Retail Buyers Guide:  Snowboard Boots FW19/20

Brand: Rome

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Rome GUIDE_SRT_BRWN

KEY PRODUCT FOCUS: What are the three most important products of next year’s boot line? Why?
The revamped Inferno SRT, Guide SRT and Libertine models. With overhauled shells and upgraded Powerstraps on both SRT models, we also added a Vibram outsole on the fan favourite Libertine traditional lace. We are also introducing a new liner called the Ultralon F.I.T. liner which uses dual density Ultralon Foam.

Materials: using any previously unseen materials (in build, cushioning, support or grip) or construction methods?
As mentioned above, we are introducing a new liner for most of our higher end boots, the Ultralon F.I.T. Liner. This line uses dual density Ultralon foam, it’s super moldable, impact absorbent and resistant to packing out.

What’s new in lacing – trad, Boa, something different? What do people want?
Hybrid lacing, a combination of targeted BOA power, Powerstraps on the upper ankle and traditional lacing. We’re seeing more riders gravitate towards this style because it creates multiple levels of adjustability but also works to create the most foolproof, trustworthy system that always has your back.

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Rome INFERNO-SRT_BLK

Imagine the overview section of your boot catalogue next year. What’s the defining aesthetic, or overall theme? Talk to us about the colourways/prints/patterns/influences/textures you’re using?
Rugged workwear inspired colour palette, taking cues from classic hiking boots and muted tones with large simple colour blocking.

Which part of your range are you investing in the most? Freestyle, freeride, do-it-all, beginner…? Why?
Our goal with the boot line is to create the most reliable, do-it-all boots, that keep you on the hill longer. To that point, we are putting a lot of time and design energy into developments that increase durability, fit and straightforward adjustment options.

Which other footwear sectors do you follow which influence the line?
Hiking footwear and skate footwear mostly.

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Rome LIBERTINE_BLK-TAN

What are your top marketing stories for next season? 
The new Ultralon F.I.T. liner and the overall durability of the entire line.

Brand Previews

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Retail Buyer’s Guides

Foils 2021

Kites SS21

Longboards SS21

Surfboards SS21

Sunglasses SS21

Wetsuits SS21

SUP SS21

Great Outdoors SS21

Hanging Shoes SS21

Boardshorts SS21

Bottles & Flasks SS21

Backpacks SS21

Skate Hardgoods SS21

Swimwear SS21

Skate Shoes SS21

Foamies 2020

Kiteboards 2020

Kites 2020

Longboards 2020

Sunglasses 2020

SUP 2020

Surfboards 2020

Impact Vests 2020

Powsurfers FW20/21

Cruisers 2020

Wetsuits FW20/21

Beanies FW20/21

Snow Helmets FW20/21

Body Protection FW20/21

Base Layers FW20/21

E-Boards 2020

Facemasks FW20/21

Snow Safety FW20/21

Goggles FW20/21

Snowboards FW20/21

Skate Shoes FW20/21

Longboards SS20

Watches SS20

Sunglasses SS20

Kiteboards SS20

Kites SS20

Wetsuits SS20

SUP SS20

Sun Cream SS20

Hanging Shoes SS20

Boardshorts SS20

Surfskate SS20

Backpacks SS20

Skate Shoes SS20

Eco Textiles SS20

Longboards 2019

Surfboards 2019

Underwear 2019

SUP 2019

Sunglasses 2019

Facemasks FW19/20

Powsurf FW19/20

Beanies FW19/20

Wetsuits FW19/20

Cruisers 2019

Goggles FW19/20

Snow Safety FW19/20

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