Nitro FW20/21 Snowboard Boots

Nitro FW20/21 Snowboard Boots Preview

Retail Buyers Guide:  Snowboard Boots FW20/21

Brand: NITRO
Interviewee:  Tommy Delago, President / Founder

Nitro FW20/21 Snowboard Boots

What are the three most important products of next year’s boot line? Why?
We have developed a dedicated splitboarding boot, the INCLINE. It features a custom Vibram® sole, fully compatible with hybrid or strap crampons, our easy to use Hike’n’Ride option as well as a rugged yet compact and lightweight construction.

New models in the midrange, too: the sibling models RIVAL (men’s) and FUTURA (women’s) are offering all key features from TLS to ILS and our Re/Lace Liner Locker, all in an affordable package.

The new DAILY boot has been developed with a focus on Powsurfing. Its minimalistic leather shell, soft flex and comfortable fit make it a perfect companion for those binding-free adventures.

Nitro FW20/21 Snowboard Boots

Using any previously unseen materials (in build, cushioning, support or grip) or construction methods?
We are using Vibram® Ecostep™ rubber in many of our upper end boots now. Vibram® Ecostep™ is using 30% recycled rubber without any performance loss.

What’s new in lacing – trad, Boa, something different? What do people want?
Our main focus is our proprietary TLS lacing system. For 20/21, we have added our new 45° Lacegliders, greatly reducing friction and improving lacing and fit. For certain boot models, we are also using Boa in Single, Dual and Hybrid configurations.

Imagine the overview section of your boot catalogue next year. What’s the defining aesthetic, or overall theme? Talk to us about the colorways/prints/patterns/influences/textures you’re using?
We don’t see snowboard boots as a fashion item, but as a piece of technical equipment that’s built to last several seasons. So we tend to go for a clean look with premium materials, with an occasional slight nod towards a certain type of style. This way, we define a specific character for each model in the line which includes technical features and well as a certain overall look. This character is seeing natural progression throughout the years.

Nitro FW20/21 Snowboard Boots

Which part of your range are you investing in the most? Freestyle, freeride, do-it-all, beginner…? Why?
We don’t differentiate between Freeride and Freestyle boots, but between flexes, features and price points. For 20/21 we invested in general improvements of lacing and construction, but also in new models like the Incline, Rival, Futura and Daily.

Which other footwear sectors do you follow which influence the line?
Everyone is looking at the sneaker brands for influence, but the massive difference in quantities, production techniques and -circumstances between our two industries make it very difficult to follow these trends. We are also considering street style influences, as they fit our overall look and feel very well.

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Retail Buyer’s Guides

Kites SS21

Longboards SS21

Surfboards SS21

Sunglasses SS21

Wetsuits SS21

SUP SS21

Great Outdoors SS21

Hanging Shoes SS21

Boardshorts SS21

Bottles & Flasks SS21

Backpacks SS21

Skate Hardgoods SS21

Swimwear SS21

Skate Shoes SS21

Foamies 2020

Kiteboards 2020

Kites 2020

Longboards 2020

Sunglasses 2020

SUP 2020

Surfboards 2020

Impact Vests 2020

Powsurfers FW20/21

Cruisers 2020

Wetsuits FW20/21

Beanies FW20/21

Snow Helmets FW20/21

Body Protection FW20/21

Base Layers FW20/21

E-Boards 2020

Facemasks FW20/21

Snow Safety FW20/21

Goggles FW20/21

Snowboards FW20/21

Snowboard Boots FW20/21

Skate Shoes FW20/21

Longboards SS20

Watches SS20

Sunglasses SS20

Kiteboards SS20

Kites SS20

Wetsuits SS20

SUP SS20

Sun Cream SS20

Hanging Shoes SS20

Boardshorts SS20

Surfskate SS20

Backpacks SS20

Skate Shoes SS20

Eco Textiles SS20

Longboards 2019

Surfboards 2019

Underwear 2019

SUP 2019

Sunglasses 2019

Facemasks FW19/20

Powsurf FW19/20

Beanies FW19/20

Wetsuits FW19/20

Cruisers 2019

Goggles FW19/20

Snow Safety FW19/20

Socks 2019

Snowboards FW19/20

Snow Helmets FW19/20

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