Protec SS21 Skate Helmets & Protection Preview

Brand: Protec
Interviewee: R.P. Bess

What trends are you noticing in boardsport protection for 2020?
That more people are wearing helmets. That it’s becoming more acceptable and parents are encouraging it.

Has the coronavirus and lockdown had an impact on demand for protective equipment?
We were already seeing a growth in the category, but with Coronavirus and the rush to get outdoor sports equipment to keep kids and families active while quarantined there’s been a spike. Parents are needing to get their kids’ new helmets and pads to ride their new skateboards, bikes, or scooters.

How has Covid effected your SS21 sell in plans in terms of delays/ range cancellations and carry over etc?
It has slowed us down a little as it’s effects rippled through the globe, starting in the heart of our supply chain. But we’re working to get back on schedule and keep things moving. You’ll see some carryovers from us this year, but more because they’re our best sellers than Corona.

Sky Brown

What are your main price points for next season in helmets, pads, protectors?
We’re continuing with the same pricing we’ve had for years, €40-50 in bike and skate helmets.

How is skate participation developing and how important is protection to new riders?
Protection is very important, especially for new riders. They’re the most susceptible to taking those spills as they learn to ride a piece of wood with 4 wheels under it. It’s also a good habit to get used to, wearing a helmet while participating in the new sport. Then it will become commonplace to put it on as you further your growth in the sport and try more daring tricks.

What are your main stories in terms of protective technologies for 2020?
We’re working hard to make the best fitting helmet that meets or exceeds the minimum safety requirements at the best price available. We’re also looking to develop new technologies and to utilize existing technologies in our helmets to improve their safety and comfort.

How are you communicating safety certification and is it a must-have?
Safety certifications are important, and we carry them on our products, but we don’t make that the forefront of our brand messaging. However, as I mentioned above we want to improve upon the products and when those products come to market you’ll probably see more of a tech story being told.

Do your protection products cross over into other sports?
Our helmets and pads are worn in all areas of sports and activities. We make products for bicycling, skateboarding, scootering, watersports like wakeboarding, kayaking, jet-skiing, and the rescue and tactical industries. I know it’s Spring we’re talking about, but we too make snow sports protection, too.

How are helmet designs trending (full helmets vs. lighter models)?
We’re taking out tried and true designs and adding some cool collaborations and colors to them. The Full Cut will see a new Mark Gonzales helmet. Our Classic helmet will get a refreshed New Deal Skateboards helmet and a new Don Pendleton collaboration.

Which colors and graphics are on trend right now?
We haven’t seen a trend change in a while. Black, Black, Black are the best 3 selling colors still. Mattes are still trending. We’ve added some pop colors for Spring to accent the dark colors that are best sellers. Tie-Dye and bright colors are what we’ve added to the line for 2021.

Which technical features are you the most proud of in your protective gear?
We’re working with a technical foam in our high end, pro pad to help reduce the overall thickness of the pad while still providing the same or better impact protection and comfort.

Are there any crossover technologies from other sports?
Most technologies are developed with skate and bike in mind. They will transfer over to our whole line as well.

Please name and describe your 3 highlight pieces and items that retailers should definitely order.
Sky Brown Signature Full Cut – Available in Sky Blue or Black with Sky’s favorite teal blue accents. As the youngest British Olympian since the 20’s and a 12-year-old phenom she’s well-deserving of her very own signature helmet. The Full Cut design fit the style Sky was looking for and she added her personal touches and signature motto to the back. “Be Brave, Have Fun and Do it ‘Cause you Love it!!” This is the helmet Sky attributes to saving her life in her gnarly life-threatening slam earlier this year.

New Deal col-lab Classic – “Spray Can”. We’re super excited to continue to work with the legendary skateboard company New Deal. The company that helped to revolutionize skateboarding in a pivotal time in the early ’90s by helping to usher in the new street skateboarding movement. This is our second design with them and it carries their Icon “Spray Can” graphic. Black and gray for maximum mass appeal.

Mark Gonzales Flames, Full Cut. Carrying on with the legendary Pro Skateboarder, trick inventor, and influencer, Mark Gonzales’ 4^th signature helmet is a reproduction of a helmet he personally painted himself. The Pink Helmet with Matte Pearl White flames is sure to make a statement and set the wearer apart from the crowd in true “Gonz” fashion.

Brand Previews

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French (speaking) SOURCE cover hall of fame. Pacome Allouis, Thierry Kunz and Etienne Pinon. But who wore it best?

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Typhoon

ROXY

Amplid

After Essentials

Amplid

MENSMALAMAZIPFREE32MMFULLSUIT-BLACK-DK01M32ML-BLACK-LIFESTYLE51

Dakine

Oakley

Yes

Swox

NSP

Hurley

Norden

Dakine

Naish

Drake

:QUIKSILVER, ROXY and DC SHOES go to Direct / Agency distribution in Finland

Lightning Bolt

686 Outerwear

Patagonias recently updated mission statement, as things are getting critical now

Airboard

Red Bull SPECT

Spooked Kooks

LAKAI

OTIS Eyewear

RRD

Etnies

Its On Zinc

Korua

Roark

Hannes Klausner, photo by Christoph Breiner

Melon

Johannes Ritter & Gregor Common Pally'Hi

Naish

NOW Bindings

Bern

Lightning Bolt

Kavu

DC

SWEET

BBCo

1991 Denim

Soöruz

JONES

18-04-14_WRF_2018_5127_photo_by_Gustav_Ohlsson_Fynn-Bullock-Womble_lowres_

Airboard

Torq

FCS

Picture Organic Clothing

Boardworks & Rogue

Saint Jacques

EMERICA

Florence Marine X

Electric Sunglasses

686

SUNTRIBE

Iriedaily

SeventyOne Percent

Town & Country Surf Designs

Cabianca Surfboards

TSG

Korua

Sooruz

Norden

CHARGERHELMET-BLACK-10004183-BLACK-LIFESTYLE02

Dakine

Landyachtz

Sooruz

POC

Quiksilver

Catch Surf

K2

Sweet

Gaastra

Gara Split

Aqua Marina

Mistral

SUNTRIBE

Indosole

Amplid

O'Neill

Korua

JP Australia

Nobile

wip

Demon United

Rome Co-Founder Josh Reid with downtime in the Lodge. Photo Tom Greenhill

Suenyo

STARBOARD

Stance's Randy Sheckler - Director of Product Education

196-xxxxxxxPierre&NideckerBrothers-PressRelease-May2024

DC

Jobe

Phunkshun

Wildsuits

Salomon

ABS

Swox

Red Paddle Co

Landyachtz header, photo credit Jacob Lambert

Loaded Boards

Manera

Salomon

Verdad

Gogglesoc

Nikita

Karakoram

Electric

Bliz

Deeluxe

3 It's been a while since we've seen the Hintertux Glacier in such glory in the beginning of October

Flojos

Reigning World Champions Carissa Moore (HAW) and Italo Ferreira (BRA), winners of the Rip Curl Newcastle Cup pres. by Corona. Credit @WSL_Dunbar

Brakeburn

Hobie

AndFeelings

Anon

Norden

Sector 9

Rossignol

Jucker Hawaii

Oxbow

Blake Moller 2nd Snowboard Men_@Freeride World Tour_ Dominique Daher

Gorilla

BN3TH

New Balance

Salomon

Surf for Tomorrow episode 4 & 5 Never Rest

SINNER

Stranda Snowboards

Rip Curl

Rhythm

Burton

Noa Deane Volcom Mikey Mallalieu MALLMIC Project Ru Bu 994 Surfing

JONES

Miller Division

Gumbies

Ocean Rodeo

Picture Organic Clothing

Ride

Gotcha

Sroka

SIC

Eivy Fusion Incorporated Japan Distribution New Fabric

Sky Brown, ROUGE COCO PLAYGROUND Chanel, London

Globe

Brethren Apparel

Flow

O'Neill

Globe

SIC

Torq

Burton

Kavu

Backcountry Access

ENFUSE

Moai

Brethren

Tahe

wip

Circa

Osiris

GNU

Volcom Garden Experience European Tour Breda Berlin Bordeaux Netherlands Germany France

Gul

PATAGONIA

Graphic render of The Wave Bristol. Scheduled for opening October 2019.

Gara Split

Alpha Industries

Bajio

Lib Tech

Rossignol

Ethika

SA1NT

XION

DVS

Hurley

Orca

Hydroponic

Rusty

FW

Anon

Osiris

Helloid

Bent Metal Binding Works

O'Neill Wetsuits

Salomon

Reef

Homeboy

Smith

Volcom

Duotone

SnoKart

Indiana

Zeal Optics

Oakley

Südwolle Group

Double Deck

Picture Organic Clothing

Rossignol

Melon

Smith Optics

Airush

Amplid

JONES

VAST

Katin

Klean Kanteen

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1991 Denim

Red Bull SPECT

Soul Waterman

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JP Australia

DC

32

Airhole

Backcountry Access

Enzo Cavallini, photo credit_Wavegarden Alaia By

O'Neill

Dewerstone

Moai

Hurley

Flux

Fallen

Backcountry Access

Cotopaxi

Evoc

Nitro

Dragon Sunglasses

Aphex

Dakine

SHRED

Electric

Armstrong

Rome

Sustainability Boot Camp: Committing to a responsible industry

clover

Himaya

Dragon

SNOWSHEPHERD

Vision

Earebel

Wesc

1920SNOW_4D_BLACK_CHROMAPOP_PHOTOCHROMIC_RED_MIRROR_M007329PC99OQ

Smith

XION

JONES

Rossignol

Lightning Bolt

Lavalan

Rossignol

Solite

West

Billabong

SUNTRIBE

Raen Sunglasses

Easy Snowboards

Quiksilver & Roxy

West

Verdad

BN3TH

O'Neill

Burton

Stance

Landyachtz

wip

REKD

Rojo

ROXY

Jet Pilot

Duotone

Head

Naish

DVS

Red Bull SPECT

Db signs @craig__anderson. Photo credit_ @nathan__hensaw

Clew

Salomon

Roark

Saint Jacques

Circa

O'Neill

Dragon

Alder

XION

Konvoi

Havaianas

Rossignol

Forcefield Protection

Lip

Never Summer

Spinera

Choppy Water GmbH Tahe Outdoors Germany Austria Distribution Tahe Marine Zegul Egalis Artistic, Robson

Ocean & Earth

POC

Earthwell

Madrid

Stranda Snowboards

PAG Neckwear

JONES

Grassroots

Dirty Dog

Tahe

Dakine

Head

K2

C-Skins

Haydenshapes

O'Neil

Sun Bum

Lift

Outride

Red Paddle Co

Rome

Horsefeathers

Rhythm

POC

Morocco_2023_Ellis_-7415-2100x1400-49cf2cb4-0458-4950-bcb1-f6c17d617aab

O'Neill

Nidecker

Horsefeathers

Soöruz

Sooruz

Union

Osiris

Arbor

Black Diamond

Landyachtz

Slingshot

Electric

West

Takayama

Sroka

Anon

DC

AIPA

Aquaglide

Arbor

Boardworks

Slingshot

Dakine

Firewire

Jamie Thomas & Matt Barr. Looking Sideways. Photo byt Owen Tozer.

és

Glassing Monkey

Red Bull SPECT

SoftdogSurf

Spy

BIC-SUP_2019_SUP-AIR_Pierre-Bouras_PBO_3980_HR POST

BIC

Aquadesign

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Oxbow

Ripcurl

Dakine

Volcom

Norden

co-CEO Donna Carpenter announcing the news @ Burton Snowboards HQ, Vermont

Public Snowboards

SETT Surf

Mistral

MDNS

JP Australia

Arbor

The Wave Founder Nick Hounsfield Credit@ImageCabin

Rossignol

Himaya

Jobe Watersports

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