Blue Soup surf

Brand Profile: Inflation Vest Brand Blue Soup On R&D With World’s Finest Big Wave Surfers

Blue Soup are manufacturing inflation vests as worn by British big wave surfer, Andrew Cotton. Cotty has been part of the team since day one and with other watermen including Garrett McNamara, Nicole Pacelli and Lucas Chianca putting the product through its paces and giving it their stamp of approval, SOURCE thought it high time we caught up with the people behind the brand.

Blue Soup surf

Please give an overview on how and why the company began?
Blue Soup Equipment have been producing the Inflation UP Vest for 2 years and it went on general public sale at the start of the 2018 Big Wave season after having been put through its paces by some of the world’s top surf and water athletes including Garrett McNamara, Nicole Pacelli, Lucas Chianca and Britain’s very own number 1 big wave surfer Andrew Cotton, who as part of the company and has been with us from the beginning assisting with the development of the UP Vest. The UP Vest is a close fitting water sports floatation aid, originally intended for big wave surfers/surfers, but, as with all new product design it soon became apparent that we needed to adapt it based on enquiries from other water sports athletes. So in early 2019 we launched the S-UP Vest for Stand Up Paddle boarding and foil-surfing and later in 2019 the new W-UP Vest will be launching for those involved in windsurfing and kite surf.
The core aim of the UP Vest range was to produce a device that would help get the wearer to the surface rapidly if needed, but, it was also incredibly important that it was available to every level of user both in ease of use and affordability.
The UP Vest is so comfortable, light weight and flexible that it is suited for virtually all water sports activities at any level of participation.

Who is on the management team, and what are their backgrounds?
Blue Soup is owned and managed by a very small team, Co-Founders Mark Rees and Nick Sharpe and Nina Rees. Both Mark and Nick are former British Servicemen (Royal Marines and Royal Army Air Corps) and have utilised their experiences and attention to detail in delivering the product range to market whilst taking on the advice and expertise of those who have chosen to work with us.

Blue Soup surf

How has the product developed in recent years?
Blue Soup‘s intention was always to manufacture the UP Vest in the United Kingdom where the design and manufacturing process could be closely monitored. Undoubtedly the most crucial element of the UP Vest is the inflation system which is made by our manufacturing partner SEASAFE Systems, a company with over 50 years experience in producing life jackets and sea safety equipment. The result is that the UP Vest is now manufactured entirely in the UK utilising virtually all UK manufactured industry standard components.
The UP Vest’s high performance inflation system is composed of multiple manually activated inflation heads and combined with an overpressure and dump valve in a design that exceeds the industry standard requirements for a floatation aid. The inflation system has approximately 100n of buoyancy and is designed to rapidly inflate at depth and get the wearer to the surface as quickly as possible in a head back position.
The outer material is a lightweight, super flexible 4- way stretch fabric usually used in the production of contact sports clothing and is usually seen on the rugby pitch or American football field and it can be produced in any colour or design, especially useful for any co-branding with distribution partners or for specific events where sponsors logos, numbers or the athlete’s names can be added.

What sets you apart from your competitors?
Everybody is entitled to be safe in their water sport of choice and shouldn’t be excluded by price or availability, unlike the major brands we can provide an affordable product without impacting on manufacturing standards. Blue Soup has a close relationship with all of our customers and re-sellers and actively encourages them to talk with us and offer feedback. We value their support and input. Everyone that owns an UP Vest becomes part of the Blue Soup Family. The RRP is £395.00 for a 2 Pull UP Vest and £495.00 for a 4 Pull UP Vest.

Who’s on your athlete team and how are they helping to push the brand?
We have been incredibly fortunate to have had the world’s best water sports athletes around. Andrew Cotton has been part of the team from day one and is an invaluable member of the Blue Soup team. Alongside Cotty, we have been honoured to be working with Garrett McNamara, Nicole Pacelli, Dany Bruch, Ian Cosenza, Grant ‘Twiggy’ Baker and Rodrigo Koxa who have acted as brand ambassadors for us to raise the profile of the UP Vest.
We have supplied bespoke UP Vests to Red Bull and their athletes (including Kai Lenny, Lucas Chianca, Carlos Burle, Justine DuPont), Obsession Surf, Oxbow, Magma Kitesurf, YUKI BRAND and Praia do Norte.

Blue Soup surf

What other marketing are you running?
Our marketing, until now has been solely online via Social Media, website and our Ambassadors activities. Recently we co-sponsored The Tonn Mor Doolin Surf Festival.

Why should retailers sell your brand?
As mentioned we are a small brand but with big ambition and we wish to work with re-sellers to not only build our brand with them. Relationships are important to us and we offer a more personal approach. We can develop the UP Vest in any design and colour to match a re-seller’s brand – this makes us unique and we very are happy to discuss individual requirements.

Brand Previews

Borealis skateboard nose header
Nidecker Banked Slalom
Reell Reichenbach_
Deeluxe 21/22 Snowboard Boots Preview
Derek O'Neill
Cobra fin
#Stayhomeforthis
FAM__0002_FAM-304-World-Hood

FAM

Wheels & Waves 2022 dates header
Vissla Upcycle contest
International Report on Snow & Mountain Tourism report 2022
Aurelio Verdi
Foamlife Flip Flip
Black Diamond Store Front Matthias Pristach
Coping Festival 2021
16x9 surfari
MarketIntelSwiss
Wavegarden Cove Urbnsurf Melbourne Surfing
Gerry Lopez Surf Technicians
Forward header
Adidas Logo
London Ski & Snowboard festival
Chris Roach
Screenshot 2024-08-22 at 09.37.52
Ed Leigh & Matt Barr
Market Intel Germany
PSFF
Much Better Adventures
Screenshot 2023-11-14 at 21.33.51
OTIS Eyewear
MDS BRAND PREVIEW _ 1

MDS

Armstrong foils (RD)
L1 21/22 Women's Outerwear Preview

L1

Polartec Apex Awards 2019 Product
Gul 2023 S/S Wetsuits Preview

Gul

MarketIntelUK
Mukune
Montafon Banked Slalom 2019 Deeluxe
Vissla athlete Gatien Delahaye (FRA) in Ericeira. Credit WSL_Poullenot
elooa
Orion remix, Ian Matteoli
Adidas Logo
Phantom lens AR technology
Screen Shot 2018-05-04 at 19.14.54
Slide x Outdoor Trade Show [Winter]
Blue Tomato x Belgium
119 DEVICE
Fallen Europe
RED BULL AIRBORNE FRANCE PREPARES FOR COLLISION OF AERIAL INNOVATORS
VF Corp
VF Corp
The Wave Founder Nick Hounsfield Credit@ImageCabin
World Surf League Surf de Nuit Deeply Pro Anglet Red Bull Airborne Qualifier
Simon Anderson Surfboards shop
Leo Vinicius x TSG
High res-Nidecker_23-24_Bindings_Supermatic_N.24.BNM.SPM
sisstr
SIC SS24 Foil Preview

SIC

POC 2022/23 Snow Goggles Preview

POC

Fallen Footwear
WSL, Rip Curl, Bells Beach/ Portugal
Watershed Brush With Death
On the cover: Dragon Lodge Snowboarding's John Bassett. Photo Owen Tozer
market intel Italian flag
Aquaglide Chinook
VOTENOW_3
Screenshot 2023-01-18 at 14.01.54

L1

WSL x FFA_photo credit_ WSL & Poullenot
World Rookie Tour finals 2022
K2 FW20/21 Snow Helmets

K2

POWPOW Festival logo
Columbia Sportwear Company
The lads
240328_GeorgiaSchofield_Armstrong_2L8A9640
Source_117_Devices_No_Logo
Polo Tornado and Vale Ducourtil came all the way from France
General Assembly
LAAX Open panel c. Jennifer Lang
110-multi-device
Charly1 @pedromestrephoto
DC 2023/2024 Women's Outerwear Preview

DC

Moonchild Pride
RIPCURL SS20 Watches
OutDoor by ISPO 2022
Volunteer lifesavers
National Snow Show 2021
Softgoods VP Martjin Linden
T&C Original storefront
Vans Hi-Standard
686 mens outerwear

686

Arc'teryx trek
co-CEO Donna Carpenter announcing the news @ Burton Snowboards HQ, Vermont
dragon glasses
Screen Shot 2018-07-01 at 11.28.28
Issue 115 Cover
Audi Nines Aftermath
Radical Gains 16 by 9
With a blend of vogue: DC Shoes tributes to the 30-year fall of the Wall
elooa header
Pineapple Island store header
Creatures of Leisure, SBIA award winner
Revolwe header
Now FW20/21 Snowboard Bindings

Now

Maca Ville x FW Apparel
Snow and Rock SOURCE
cbdmd
Vans_GirlsSkateIndia_Armanto
Out of Step ltd
DC 20233/2024 Men's Outerwear Preview

DC

Screenshot 2019-03-21 at 09.48.12
IMG_9454

IPD

DC WEEK TIGNES header
slide-1_ed66b16c-2cea-4b40-a524-c2d8467c0957_1500x
Screenshot 2024-02-22 at 12.30.29
Worn Wear
D45FC06C-79C3-4627-8584-D22C01E66E1F.jpeg
Rip Curl x WSL finals
SLASH FA23
The Wave and Rip Curl announce Partnership
Then & Now
Market Intel Germany
EUROSIMA
RYD
EOG-logo
Picture 'Wave of Change'
Lauriane Nolot Kitefoil Prowip 2 Steamy

wip

EssilorLuxottica
James Otter
Adidas Q2 results
MarketIntelFrance
Where Land Ends
SUP BRAND OF THE YEAR
patagonia-hut
Skateistan, Phnom Penh skatepark
686 FW20/21 Men's Outerwear Preview

686

FIS logo
Columbia Sportwear Company
DOM
Reudi Herger TSG
White Festival
2021 World rookie snowboard & freeski finals
Now 21/22 Snowboard Bindings Preview

Now

Bolle Brands logo
Screenshot 2023-12-15 at 18.45.24

POC

196-xxxxxxxPierre&NideckerBrothers-PressRelease-May2024
[NITRO] Vamonos teaser
JOB
dewerstone B Corp certified header
Full Circle
Wade Carmichael, C-Skins
Oxbow First shooting Vincent Duvignac @ Oxbow - Greg RABEJAC
Bodsport Pic Sice
Jayce Robinson, C Skins
7c1e9855-f5a7-420d-bd0f-12296223ef85
Friends of Glass - 73 per cent rate glass as ocean friendly
clarus logo
SPARK R&D.
Bolle Lens tech
Erik Logan. WSL CEO
FIS LAAX open
DC S/S 2022 Men's Streetwear Preview

DC

elooa freeride girls camp
L1

L1

European_Skate_Tour_Feat_Tom_Knox
World Rookie Tour 2022 finals
VPS 2019 Vans Park Series Americas Regional Championships
MarketIntelAustria
CLWR
Finsout-tool-Surf-Shop-Blue 1
ALSBW_Poster_1080x1080-iTunes
c-monsta header
IFG Powered by green
Vans Duct Tape Invitational And Festival
22.1.4.L1CatalogShootCamera21493

L1

Thomas Delfino   Credit-David Malacrida www.elmerjack.com
PJ Gustafsson by Mike Goodwin(Method Mag)/@boilingdenim
GiGi slashing (L) Photo James North. (R) Photo by Theo Acworth.
Market Intel Germany
Market Intel Germany
BEST-BUDDY-2
Rusty
Rollin'stoke Sly_Skate_
K2 FW20/21 Snowboard Preview
wavegarden-3177 (1)
Koroyd
Fallen S/S 2022 Skate Footwear Preview
Tom Agius X Manera
Caption- The Margaret River Pro has been called off due to safety concerns.  Caption- © WSL    Cestari
Nike
Alder x Division Nautica
Skateistan x CHPO green sunglasses
Temples of Stoke2
ODOR Crunch
I Five deck montage
Screenshot 2023-08-11 at 11.49.28

686

Fuel TV header
Gregor Common Amplid
Screenshot 2024-08-22 at 09.20.20
Freeze_Shop-1
Board Factory Co by Maxmillionx
image1
Screenshot 2019-02-17 at 18.46.23
board shop day
NITRO DIY series
Vans Checkerboard Day 2020
WSL Fresh Water Pro
75 Showroom floors up stairs and Atrium
Deeluxe Rider_ Alex Fischer; Photo by_ Rudi Whylidal
Surflogic Brand Profile
Elevate Outdoor Collective
This is HLC header
German Flag
gigi
Grant 'Twiggy' Baker (ZAF), two-time Big Wave Tour Champion, at the 2018/2019 Jaws Challenge at Pe'ahi, Maui, Hawaii.
unnamed (1)
Nike logo BSS
Sooruz Oysterprene Fighter by Fred Lecoq
Website Cover September 18
Brendon by AlanvanGysen3
Rider Will Burgess - WRB_2311

NSP

VR1226_C2BKBK_LIFESTYLE

Gul

Jörg Ludewig
Surf shop day
Nike logo BSS
FW 2022/23 Mens Snow Outerwear Preview

FW

19SNB5_MG_3155_SOC
FFW
Screenshot 2024-05-09 at 08.24.00

FCS

Eliot-Brown
Nike logo BSS
Hannes Klausner, photo by Christoph Breiner
POW
The Jameson 2 Eco
B4BC wellness series
Screenshot 2024-09-05 at 05.19.27
8
Namuk specialise in high-quality outdoor clothing for kids
Audi Nines Switzerland 2021
The Nidecker brothers. Cédric, Henry and Xavier Nidecker
glacier optics brand final
header_Costaboard Team, Santa Cruz
Wavy earplugs
Euro GromSearch
CoronavirusBoardSports
Thrill One
Nitro Snowboards Offline Teaser Snowboarding Movie
Snow+Rock partner with GB Snowsports
2021 Most popular sports by country
outdoor-by-ispo-1920x1030
DC FIGHT CLUB - STUBAI 2019
18_Portugal_OWT_ESE_14I7471
Kevin Backstrom c.Will Radula Scott
MEO Portugal Pro
Surfing Olympic Pictogram
Screenshot 2024-01-11 at 10.55.35

BOB

'Sans Raison'
gnu

GNU

Wetsuit Recycling Program Alaska_MHO_CWN
James North. Photographer, model.
MarketIntelFrance
On Good Authority_1
...Lost logo
FSSC x B Corp certified
Stewart x Sample N'Co licensee and distributor
Volcom, Arthur Longo©DavidTchag
:QUIKSILVER, ROXY and DC SHOES go to Direct / Agency distribution in Finland
Outdoor Trade Show Winter
Sandyshapes boards
MarketIntelFrance
Screenshot 2019-02-19 at 14.40.03
MarketIntelFrance
cbdMD jaws big wave challenge
OP SS21 Skate Hardgoods

OP

Heroes
YES-2020

Yes

Pill Base camp 2023
Volcom Garden Experience 2022
International Board Shop Day
Bayonee CCI SOURCE Illustration
Chucklet logo
Market Intel Germany
K2 Snowboards 2023/24 Preview

K2

Pier to pier co-founders Adam & Ben
MarketIntelUK
Mothership 1-1-4
Slide OTS 2022
EXTREME
Market Intel Germany
Rip Curl Girls Store, Baleal Bay
New Environmental Action and Initiatives Director, EMEA, Patagonia, Beth Thoren
WAVE HAWAII Ponchos
SIGB snow test
island tribe header
Sport-Achat Bikexpo Summer Lyon B2B Venue Sports Industry Event
Lovely France
Fest Creative surfing, NY
TSG 2022/23 Snow Goggles Preview

TSG

Fat Tony's True Conversations
Screenshot 2023-10-10 at 13.53.57
Snowtrax Winter Active Week
Surfing Olympic Pictogram
Philippe Gouzes Awayco
Volcom Garden
OutDoor by ISPO 2022
BB Wakepark Latvia
dc mens

DC

Screenshot 2024-08-20 at 15.47.26
Sascha Weil, SUPRA
Arbor 1995, First Snowboard
Scott Keating x TheDrop
107-multi-device
Hurley
Vans growth target
Niels Lammerts
S1xGN4LW Elise Crigar
The Wave x British Corner Shop We Care campaign
K2 2022/23 Snowboard Boots Preview

K2

100th Big Wig, Roxy's Emilie Souvras
L1 FW20/21 Women's Outerwear

L1

jono_schwan_IMG_1634_by_dean_tirkot

TSG

K2 2022/23 Snowboard Preview
VF Corp
Surfers Lab store front
Photo cred Adrian Krawczyk @wspak.pl
Call For Innovation
Kathmandu CEO Michael Daly
PrimaLoft PURE logo
laax freestyle academy
ISA President Fernando Aguerre
TAHE METEOR, credit Swen-Rilhac
Alliance PERLY 2022 header
Bataleon 20 year celebrations header
Volcom Bastille
Little Turtle Turns The Tide book
Kanoa 2020 Surfboards
Us the Movement logo
Spain
Nidecker x Layerise
Jones' The Shralpinist Academy
Spy Optic Bollé Brands AMCE Acquires
Flama in action
SOURCE Hurley boys
Screenshot 2019-07-09 at 21.27.26
Lightning Bolt festival
@glennleerobinson Aquaglide Kush SUP Yosemite
Mountain Of Stomrs 50th Anniversary
s2l11
Sooruz Jorgan by Fred Lecoq
Finisterre Blue Friday 2021
Slide Tradeshow SIGB Snowsport Industries of Great Britain 2020 Rare Management Slide Awards Eco Fresh Brand Award
Nidecker_22_23 Supermatic
Screen Shot 2018-06-11 at 18.11.06
Pepino's From The Trunk 2
Snowboarding Makes Me Happy cover header
Griffin Colapinto FCS
Surf Ranch Pro
The Wave Bristol Render
IG COVID-19 sustainability
Yvon_Chouinard owner Photo-Campbell Brewer
Danny Way Frame
MarketIntelFrance
Regenerative Organic farming
Tobias_Groeber_Messe Muenchen 16x9
Multi-digi-device-BSS.jpg 102
Screenshot 2024-01-31 at 18.59.17

GNU

Screenshot 2024-06-28 at 14.55.23
unnamed
Screenshot 2019-04-16 at 10.52.55
TSA x POW
Freestyle USA
Carissa Moore -4980-RoxyProFrance17Poullenot
B Corp header
HOV_SN2018_1920x1080_FB2
Montagne Verte
Banner
Joonas Eloranta x Vimana Snow
WSL Champ Gabriel Medina x Rip Curl
Bolle Brands logo
etnies FW20/21 Skate Shoes
SIC S/S 2022 SUP Preview

SIC

Lecht snow cannon
Rock A Rail
Sicomin-40th
LSFF Gerry Lopez
O'neill Snowdonia
MarketIntelSwiss
G1030132
Addidas
Skateboarding Olympic pictogram
Blue Earth Summit 2021
Sage Erickson Vans US Open header
Beachwaver Co. WSL
Alek Oestreng x United Shapes
Iconix Brand Group
Sanna Hörvallius x Manera
ISPO Munich logo
Vans Anaheim Factory Pack
Support Your Local Surf Shop
2020 SUP Clean up
David Tanner Boardriders Web Copy
Screenshot 2023-10-08 at 12.23.33
Body Glove Logo SOURCE
Northwave Drake Coronavirus report
Stinky series ep 1
Spy 21/22 Goggles Preview

Spy

THEOREM_BOREUM_BOMBAY

L1

EUROSIMA’s General Assembly
SOURCE Issue 121
C-Skins x Surf Pistols
The DC’s “EU TRIPPIN” Tour
boom-art & Petites Luxures and Red Cross
Tyson Peterson header
IMG_E2401
8 Mervin's UK powerhouse, Lauren Lidford and Freeze Pro Shop (Edinburgh)'s Surf Buyer, Mark
PSSFF 2022 logo
Base Maseben
AA_20170524_VPSMALMO_5B0A3001_OscarRozenberg_FSOllie[2][3]
Episode 2 The Street Cab
Equip raises 5m funding
Issue 91 Social Media preview
Shops 1st try cancelled
Camille Delannoy xMystic
Curfboard header
One World
Illustration by SOURCE
RePack x Picture Organic
Freeride World Tour
Illustration by SOURCE
nsp action final
VF Corp
Sector 9 Adrian
Sooruz logo
International Free Ride Film Festival
Winter Pro, 2023
etnies x Sal header
Vans AV Pro - Photo HMT
logo JD Sports
MarketIntel AUT
Blue Tomato Sweden
EUROSIMA SPONSORS 2 NEW STARTUPS
10 Over Surf shop header
Enzo Cavallini, photo credit_Wavegarden Alaia By
VF Corp
Alright, Ok Vans Signature Team Rider Elijah Berle
Wai clothing
ABC Analysis
Pilot Fish Store Front
Na-kel Smith and Jonah Hill
Johannes Ritter & Gregor Common Pally'Hi
etnies x Andy Anderson
Marcel Korner TSG
PuSpZJaP

Psd

Polartec AW23 header CAuld Photo
TEN Publishing
VF Corp
Work In Progress
Die looking for investors
NSP 2005_HighQuality-155

NSP

Fidlock hermatic header
Landscape
Hintertux, Austria Entrance
Thomas Hooper x Volcom
eurosima-sponsorship-small
Tony Hawk x K2 Snow
Party mayhem
keebunga
K47A6982
L1 2022/23 Mens Snow Outerwear Preview

L1

_Q3A3011_Surftown
Nimbus Surf Hero
Jim Frazier, Senior Vice President, Global Marketing at PrimaLoft
Thomas Chassagne aka « Chazou » - Nose Blunt
Columbia Francois Guillon
IMG-1397
Wavegarden Scotland
EUROSIMA Beach Party Seignosse Surfing
DC_LFS

DC

logo JD Sports
Thrust Glassing Portugal Simon Anderson Biography
Funky Snowboards flagship store, Milan
Screenshot 2024-08-30 at 12.15.59
capita
logo JD Sports
logo JD Sports
Snowbound Expo 2022
Burton Snowboards
Pri Shumate x Columbia
Wheels and Fins 2019 Cancelled Financial Constraints
Issue 92 Social Media preview
Screenshot 2024-06-05 at 19.08.25
Slick Willie's Store Launch
Clover Protection header
Market Intel Germany
Nissan x Hurley
ISA 2024 SUP event
shutterstock_1105231727
DVD Videos Apollo 21
Nineteen76
Sage with Shelter adjustable bag
arc'teryx Snowboard backcountry
Screenshot 2024-02-08 at 19.39.24

Yes

Roxy 2020 S3 PREMIERE LUTTON
tatonka recco
Rome SDS, Group Sales Meeting
MarketIntelSwiss
surftech partnership header
Offline Nitro Snowboards Movie Red Bull Interview Snowboarding
Sea7 Ocean Activist Camp
Vans X Lotties
Qualifier & Junior schedule
Loveletters, LGBT  Series 11
Oltco - Clean Breaks
No Wahala
Collin Provost’s Emerica Shoe
VF Corp
deep rest tour
A Day For Jake, March 13
Cestari, Maui 2018
180317_VALASEK_000669
Matt Puckett & Kristin Harrer
MAT£S Quebc by JAMES NORTH
JJ-Camps-Group-(c)-Samuel-McMahon-2017-1
Jetlpilot
Screenshot 2023-08-31 at 13.36.12

PAC

Portugal Surf Factory - Edu Garcia
elooa girls camp
Volcom x LAURA COVIELLA BY ALINE ROY
Amplid snow foil
L1008428Tony Hawk Signature Line
elooa_splitboard-base-camp_oberstaufen_051_loRes_Logo
Big Wig Wilco + team
SOURCE Snowboard Industry COVID 1
Photo @visitportugal
Mark Held, EOG President, addressing delegates at EOS
Lyndsay McLaren. Photo James Sweet
Stephen Bell in Tokyo
LALENA_TOBACCO-BLACK

L1

Web copy
Banzai Collectors box
Stash the Trash event
Surftown MUC groundbreaking event
Method 3 Movie
lead pic nidecker
Nidecker pledge 'We Care'
High-Five
WSL Sustainability
Jaime-Mateu-indy-to-fakie-over-the-ladder
Screenshot 2024-07-11 at 19.20.11
Boardriders Billabong
Nicholas Wolken Photo by Aaron Schwartz
Stephanie Gilmore hitting the waves
FW 2023 Great Outdoors Preview

FW

The Sea To Me stories
The Snagglerats by Hannah Bailey
Eiki Helgason Signature Deck Belt
Tahe Factory SUP credit Emmanuel Berthier
World Surf League WSL IKEA Collaboration Product Line Survey Surfers
Burton x Run DMC
burton Mystery Series
Spring Fling
WSL 2019
SOURCE says STAY AT HOME!
All-In Salty Belt.
Sen No Sen
Deeluxe
Snow_Pro_Vest_campaign_2

DB

Highline Industries header
PG X TREE Distribution
Norden Brand Profile3
Red Bull Paris Conquest 2021
Yes Snowboards 2023/24 Preview

Yes

NASS 2020 Poster
Javier Carrera. Hurley EMEA CEO BoardSport SOURCE Big Wig 101
Screenshot 2024-07-11 at 19.03.41
EuroSIMA waterman's ball
Citroen Berlingo x Rip Curl
Red Bull paris conquest, credit Pierre-Antoine Lalaude_ @pal_photo
160 attendees for B4BC
ISPO Munich logo
Hanuš Salz and Pavel Kubíček (HF owners) and Heida Birgisdottir with the HF design department
Elias Elhardt
LSFF Sweet Adventure
Rab's Down Collection Point in the UK
DC Park header
NHM X Finisterre
Oakley Kato
Black Diamond 21/22 Men's Outerwear Preview
Welcome to Slide
FRAN-MARTINEZ-FLIP-MATARO-photo credit-HELENA-PINTOR
MarketIntelSwiss
LiveHeats x World Snowboard Federation comp app
MarketIntelUK
Festivals article
MarketIntelUK
Langenfeld Logo
Vans Sonic Souvenirs
Patagonia European Worn Wear Tour truck
Outdoor_Markt_Awards_2019
ss1_0
Euroglass 2020 Foamie
Patagonias recently updated mission statement, as things are getting critical now
Parley Pellets
multi-device106
25-YEAR-VIDEO-MANTLE-1800x800.jpg
L1 Premium Goods New Winter Collection 2019 2020 20K Standard Snowboarding
K2 2022/23 Splitboarding Preview

K2

ThirtyTwo 2023/2024 Snowboard Boots Preview

32

NeilSlingerMelon
BB Summer Jam Wakeboard event
Skateistan_Girls
Adidas Logo
K2 21/22 Snowboard Bindings Preview

K2

Portugal Market Insight
NilsArvidsson_CH_FirstLayer_2Z7A5117_MattGEORGES_MattGEORGES
Issue 94 Social Media preview  copy
Julien Durant. Picture ©NolanMiton
Adidas Logo
IMG_1302

wip

Nike logo BSS
Vans Sonic Souvenirs
Happy Place, Slash Present Future
unnamed
OA2 FuSSSion 2022
Orange county convention
DC S/S 2022 Women's Streetwear Preview

DC

Hotzone Opening
Freeride World Tour 2020 FWT20 Calendar Dates Snowboarding Competition
Tiki Shop x Two Seasons
Alek Oestreng x FW
NSP SS21 SUP Preview

NSP

Hunter Jones x OTIS
image001
POW Pledge
Lightning Bolt Festival
Stephanie Micci
VOITED Camp Vibes @neesamarie
Jack Freestone x Creatures
9th Beach Party
EssilorLuxottica
DSMPR513a_37401525
686 21/22 Men's Outerwear Preview

686

Anne Cavassa, PrimaLoft President
16_9 Wheels & Waves logo
Team trip up Tahoe Levi_Sleds
Boardriders
Vans Shop Riot Finals
Alberto Rondina Photo by James_Boulding
David Djité K2
Ion 2023 Wetsuits S/S Preview

ION

Tim Humphreys, Nidecker at Crans Montana. Credit Ed Blomfield
Columbia Sportwear Company
Spot to Spot @ Neil Sharp
Quarter Distribution, Max Ritter
BSD 2020
BANKED_LAAX_Overview_Ruggli
Hamburg_Saltwater Shop_Photo Credits Antonia Siebeneck
elooa_VIDEO_THUMB_19SRF2
wsf
Tom Penny eS
London Calling
WSF Safe Shred workshop
BP Shaun White Whitespace header
Sustainability Boot Camp: Committing to a responsible industry
Screenshot 2019-01-11 at 14.12.17
unnamed
es heelyes
SA1NT Unbreakable
Volcom PlumRiver
Nexx_by_Maria_helmets_5412
MarketIntelSwiss
Burton Snowboards
VF Corp
Vans Angel Gone
Volcom Pipe Pro
Vans Weird Waves
PAG 21/22 Face Masks Preview

PAG

2
Neil Fiske
SOURCE Snowboard Industry COVID 1
113-multi-device103
Volcom's Ryan Immegart, Liberated Brands Co-Founder and Volcom CMO
Shops 1st try
16x9 Herm Burnside
Blonde logo
Screenshot 2024-01-14 at 09.10.34

32

MarketIntelFrance
Pill Base camp 2023
Screen Shot 2019-01-08 at 07.49.22
Screenshot 2024-08-06 at 22.52.14
National Snow Show 2022 Apres Pavillion
11 Surf Expo has moved to new hall in the Orange  County convention center
Protect Our Winters Campaign
Nitro Snowboards Offline Teaser Snowboarding Movie
Bright
Lephyr
Doubledeck Hintertux header
Captain Fin Europe
GLOBE
Spy Optic Bollé Brands AMCE Acquires
SPY+ FW20/21 Goggles

Spy

Protec_Gus Warbington shot by Pete Alport
Gratitude collection
FSSC x B Corp certified
Head
Untitled-1
NSP 2305_HighQuality-078

NSP

Market Intel Germany
SAXX Tom Berry
MarketIntelSwiss
Maria Frykman has been appointed Chair of Scandinavian Outdoor Group
Natural Selection and Red Bull Content Pool - Ben Ferguson. Photo Tim Zimmerman, @fotomaxizoomdweebie
Carve 30th Steve header
Looking Sideways episode 100a&b. Danny MacAskill & Nicolas Muller. Photos by former SOURCE art director, Owen Tozer
International Women's Day DC
Pat O'Connell, VP Sports Marketing Hurley
Daniel Lutheran + Kalle Wiehn with a Security Guard Moscow
Vans Ducty Tape. Photo HMT
dc womens

DC

Electric Jack Robinson & William Aliotti
Slide On Snow Test Week